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Cookie Policy

Last updated: January 1, 2026

This policy explains exactly which cookies and analytics tools this website uses, what runs before you consent, and what only runs after you accept. You can change your decision at any time via the “Cookie Preferences” link in the footer.

1. What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

2. Always On — No Consent Needed

The following tools do not set cookies and run for every visitor:

  • Cloudflare Web Analytics: we measure overall site traffic with Cloudflare’s privacy-friendly analytics. It is cookie-free and does not collect personal data or device fingerprints.
  • Cloudflare (delivery & security): this Site is served through Cloudflare. Cloudflare may process request data for security and performance, but this does not involve advertising cookies.

3. With Your Consent

After you accept the cookie banner, we also use:

  • WP Statistics (usage statistics): measures site traffic and content performance. This tool does not set cookies. When you consent, it records anonymized visit data — a fully hashed (non-reversible) IP address, pages viewed, referring site and approximate region — stored on our server and used solely to understand how the Site is used.

If you click “Reject”, WP Statistics does not load and no visit data is recorded. Withdrawing consent via the footer link has the same effect.

4. Marketing & Advertising

We do not currently use any marketing or advertising cookies. If we enable them in the future, we will update this policy and request your consent first.

5. Cookies We Do Set

Only a small number of essential cookies are set, none of them for tracking:

CookieTypePurposeDuration
wp_consent_statisticsEssentialRemembers your analytics consent decisionUntil withdrawn or cleared
wp_consent_marketingEssentialRemembers your marketing consent decisionUntil withdrawn or cleared
trp_languageEssentialRemembers your language preferenceUntil cleared by your browser

Your consent decision itself is stored locally in your browser (as a site preference that expires after about six months), after which we will ask you again.

6. Third-Party Services

We do not use Google Analytics, Google Ads, LinkedIn Insights, Facebook Pixel, or any other third-party advertising or cross-site tracking services. External websites linked from this Site have their own privacy policies, which we do not control.

7. Managing Cookies

You can accept or reject analytics through the cookie banner on your first visit, and revisit that decision any time via the “Cookie Preferences” link in the footer. You can also block or delete cookies in your browser settings; the Site remains functional without analytics.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time. We will post the updated policy on this page and update the “Last Updated” date.

9. Contact Us

If you have questions about this Cookie Policy, please contact us at sales@zxpet.com.